ºÚÁϳԹÏÍø Silvestre Frando Jr.
Affiliates: Institute of Communication, College of Liberal Arts and Sciences
| Papers | 1 | Cites/Paper | 69.00 | Cites/Author/Year | 2.56 |
| Potential Citations | 69 | Cites/Author | 23.00 | h-index | 1 |
| Year(s) | 9 | Papers/Author | 0.33 | g-index | 1 |
| Cites/Year | 7.67 | Authors/Papers | 3.00 | hI,annual | 3.83 |
Article List
PERSONALLY YOURS: THE IMPACT OF CELEBRITY ENDORSEMENTS IN NATIVE ADVERTISING
Blanco, Cyrus Ivan | Frando Jr., Silvestre | Agulto, Eleanor